You create your own false information. People misremember facts to fit their biases.

[inavalan]

Lately, several forumites brought into discussion synchronicities. It's hard to believe that signs we repeatedly notice could / should be discounted to our selective attention, or even coincidence.

I read a recent study, on sciencedaily.com, that confirms that our beliefs affect our recollection. It doesn't get much into explaining why (we hypnotize ourselves into seeing what we believe; we instruct our subconscious into drawing our attention to whatever we expect to perceive):

Along with partisan news outlets and political blogs, there's another surprising source of misinformation on controversial topics -- it's you.

A new study found that people given accurate statistics on a controversial issue tended to misremember those numbers to fit commonly held beliefs.

... the results did suggest that we shouldn't worry only about the misinformation that we run into in the outside world, Poulsen said.

"We need to realize that internal sources of misinformation can possibly be as significant as or more significant than external sources," she said.

"We live with our biases all day, but we only come into contact with false information occasionally."