I don't believe in hell. I believe in reincarnation. I believe that our souls are sent here to learn lessons, both good and bad experiences. When that lesson is experienced here, we return to the creator, evaluate and learn the lesson if not learned here on earth and then return in another lifetime for another lesson. All in all, we are moving toward unconditional love. In order to get there and love the wicked, shall we say, one must have experienced somehow those other lifetimes. One must experience being the abused and the abuser, is how I often explain it. Once we finally get to unconditional love and a more divine thought experience, do we finally return home, permanently.
This is my opinion based on my experiences, however, I'm certain that there are other thoughts out there.