If it's a choice between being relevant in a kinder and gentler way vs. not being relevant then the ego will adjust out of necessity. He's probably talking about the observer trap. Doership.

https://deconstructingyourself.com/e...rver-trap.html

For example, spiritual philosopher Ken Wilber tells the story of his first awakening. It happened at a Zen retreat, in which he was in a deep state of observing his own experience. The Zen master said to him, “The [observer] is the last stand of the ego.”

This is where effortless meditation can come in handy.

https://deconstructingyourself.com/d...editation.html

Even though the meditation is called Do Nothing, you’re actually doing a little tiny bit of something: you’re paying attention to the feeling of doing something. ... You’re simply noticing when you feel that you’re doing something and letting go of that.